Netflix confirms that it is expanding to video games, will be included at no additional cost
To update: Netflix has now confirmed that It is indeed expanding into the world of video games.
in a shareholders letter (Thanks, Gamespot), the company says it is “in the early stages” of its new initiative, confirming that the games will eventually be included as part of a Netflix subscription at no additional cost, as previously reported:
“We are also in the early stages of further expansion to games, building on our previous efforts around interactivity (eg Black Mirror Bandersnatch) and our Stranger Things games. We view games as another new category of content for us, similar to our expansion into original films, animation, and unscripted television.
Games will be included in members’ Netflix subscription at no additional cost similar to movies and series. Initially, we will focus primarily on games for mobile devices. We are excited as ever about our film and TV series offering and look forward to a long road of increased investment and growth across all of our existing content categories, but as we are nearly a decade into our push toward original programming, we believe that now is the right time to learn more about how our members value games. “
Original article (Thursday, July 15, 2021, 12:00 BST): Movie and TV streaming giant Netflix could offer video games as part of its subscription starting next year, a new report claims.
According to Bloomberg, a person “familiar with the situation” has stated that video games could appear “within the next year”, being available along with the current content of the service as a new and independent genre. Apparently, Netflix has no plans to charge any extra for the video game content on offer, which presumably means that current subscribers could access the games without the need for additional steps.
The report notes that Netflix has hired former Electronic Arts and Oculus veteran Mike Verdu as its vice president of game development; Previously, Verdu served as Vice President of Facebook and was in charge of helping developers bring their games to the Oculus VR platform.
The idea of Netflix adding games to its service is not new, of course; reports of the possibility first appeared in May, and the company itself has expressed that it is “excited to do more with interactive entertainment.” We’ve also seen Netflix properties appear on Switch, like Stranger Things 3: The Game, but will games like these end up being exclusive to the Netflix service in the future?
Are you a Netflix subscriber? Would you welcome games to service? How do you think something like this could affect Nintendo, Xbox Game Pass or other areas of the gaming world? Share your thoughts with us in the comments.