Who could have predicted that the abrasive, aggressive, bombastic and furious Italian who helped his corrupt governor brother defame his victims of sexual harassment would alienate women? Well that’s exactly what we saw last week as Chris Cuomo’s CNN. Stellar hour The show lost more than 40 percent of its female viewers and couldn’t even exceed 900,000 viewers.
According to a Fox News Analysis According to data from Nielsen Media Research, Cuomo “averaged 488,000 viewers on Tuesday, Wednesday and Thursday of last week, the three episodes presented by Chris Cuomo after Tuesday’s attorney general’s report, while taking Friday off.”
Breaking down further how Cuomo was a rhetorical detour for women, media reporter Brian Flood noted:
Participation was a 41% decrease from the year-to-date female audience for “Cuomo Prime Time,” while the show also lost 45% percent of viewers compared to the same week in 2020. “Cuomo Prime Time “also lost 14% of viewers who tuned in during the second quarter of 2021.
“The CNN problem anchor also lost a significant number of viewers among the 25- to 54-year-old demographic of adult advertisers,” Flood wrote. “‘Cuomo Prime Time’ averaged 86,000 viewers among the key show during the three episodes hosted by the show’s namesake last week, down 33% compared to second-quarter totals and an astonishing 56% compared to the average of 2021 “.
This wave of women taking their hearing elsewhere occurred after the New York attorney general detailed how Cuomo had advised He disgraced New York Governor Andrew Cuomo (D) for defaming his sexual harassment accusers. And Cuomo reportedly continued his role as unofficial executive advisor in the wake of the attorney general’s finding, apparently urging his brother to resign.
Forbes Senior Contributor Mark Joyella noted that Cuomo was also struggling to attract viewers across the board, again failing to break one million and putting himself in a key demographic.
“The 9 pm ET time failed to break one million total viewers for the fifth week in a row, delivering a total audience of 856,000 viewers,” he reported. “Among viewers ages 25-54, the demographic most valued by advertisers, Cuomo had its second lowest-rated week of 2021, with an average audience of 192,000 viewers.”
And that shortage of viewers was also a problem for all of CNN. In Mediaite, Caleb Howe had a story whose headline read: “CNN Reaches 24th Week in a Row Without Reaching One Million Viewers in a Streak of Low Ratings.”
“Seven days without hitting the target is a bad number, but the weekly average of less than a million is by no means an isolated incident,” he wrote. “In fact, Nielsen’s ratings show that CNN has averaged less than a million on the ‘Total Day’ and ‘Prime Time’ averages for 14 consecutive weeks this year so far.”
He added: “In just one total day, the results are even worse, with 24 consecutive weeks missing the mark. That’s for a total of 31 weeks. “
This is CNN.